Corporate Social Responsibility is an ethical concept where companies aim to integrate social, economic and environmental concerns along with the consideration of the society and environment into their business operations and marketing campaigns. CSR does not just mean that the organization has to affiliate with another cause-based organization, but the company can also start their own CSR campaigns.
Vision MarComm will organize a completely fresh CSR campaign for your organization, which will aim to uplift your organization’s Social Reputation and increase the faith in the brand. One of the recent U.A.E. based CSR campaigns is the support and sponsorship of several brands for the Special Olympics in Abu Dhabi, U.A.E. But the most effective CSR campaign which gained the most attention was the Volunteering campaign launched by Emirates NBD. This campaign gained the “Viral” status across several countries, apart from the U.A.E. This made their sales personals more approachable, by the people who viewed the video, hence, opening a wider scope for growth.
Our marketing team will aim to create a completely unique campaign around the existing foundations of your company and then aim to enhance and grow the already existing pre-conceived positive assumptions about the company, with the CSR marketing campaign.
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